5 Reasons Why Virtual Events are still more Profitable than Offline Events!

By Abhishek Dave

24 August 2021

“Virtual” or “online events” the term widely became popular during the pandemic. Hosting and managing an offline event was impossible back then for Event planners, managers, and everyone associated with the event industry. They have to have some alternatives to keep their businesses running, to keep the revenue flowing. And then comes the life-changing era...

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XR and Art - How compatible are they?

Fall is a time of regeneration - Trees are shedding old leaves, sprouting new ones, nature is preparing for the cold grey winters ahead. From George Eliot to Shakespeare, everyone has compared Fall and Autumn to a Melancholy, a lovable Melancholy, that everyone holds dear.

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5 Pro Tips for Crafting a Profitable Virtual Tour

The first impression customers get of your company will always be visual. And even though you can help them better understand your brand through brochures and videos, I can guarantee the impact of a superior quality 360° virtual tour is nowhere close to that of ordinary images.

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Augmented Reality- The next Big Thing of Fashion Retail

AR is short for Augmented Reality. Augmented Reality is the term we use to describe experiences when real-world scenarios and objects are enhanced by Artificial Imaging and Modelling.

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13 August 2021

Why Web VR/AR Experiences are Still Better than Native Apps ?

People are going crazy with Augmented Reality and Virtual Reality. They are using it for creating virtual tours of places, designing and collaborating on 3d models, games, entertainment, shopping, marketing, learning, visualizing, everything. Every time I open any social media channel, I always find a new use case of AR and VR. Imagine putting all your thoughts into one space and building your virtual world, sounds cool right?

By Abhishek Dave

10 August 2021

How Augmented Reality is Revolutionizing the Retail Industry.

Almost anyone who hears the term ‘Augmented Reality’ thinks it’s some type of sci-fiction technology that can only be a part of hollywood movies and Pokemon Go.

By Mansi Patel

4 August 2021

Top 3 Virtual & Augmented Reality Tools that go Beyond the Trend

From 3D Tours to Virtual Events: Can Virtual & Augmented Reality become more than just short-lived amusement?

By Mansi Patel

4 August 2021

4 Ways to use Augmented Reality for Marketing in 2021

Augmented Reality is no longer limited to gaming or social media filters. People are using it to attract the masses and catch their audiences’ attention and they are doing it well. Yes, I am talking about the most creative-minded people THE MARKETERS !!!!

By Abhishek Dave

2 August 2021

VR Tours - What's all this hype about?

When the concept of Virtual Reality was launched, I remember dreaming about being able to play the Sims or Minecraft in Virtual Reality. I was barely 13 and was heavily obsessed with Minecraft...

By Simran Narang

31 July 2021

A Guide to Creating your own Immersive VR Events with Melzo Mela!

New Industries were created in the New Normal. Two years ago, who would've thought that the Virtual Events Industry would be 10.4 Billion USD in 2021. Virtual Events gave Physical/In-Person Events a run for their money. How and why? In this Blog our team discusses.

By Simran Narang

22 July 2021

From Immersive VR Tours, VR Expos to AR Visualization - Melzo

Commercial VR is a relatively new industry. Founded in 2017, Melzo is one of the few organizations in the country truly dedicated to the sector of AR, VR, and XR. Get you to know us and our Product Range more!

By Simran Narang

19 July 2021

Your Cheatsheet to VR/AR! Updated for 2021

As of 2018, there were 171 million active Virtual Reality users in the world, aside from Virtual Reality being a $30 billion market in 2020. Why are 171 million people proactively using it? The answer lies in its Innovation and Applicability. Team Melzo writes...

By Simran Narang

15 July 2021

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